Pentax introduced yesterday a new K-r in cooperation with Tower Records Japan, the “TOWER RECORDSxPENTAX RAINBOW K-r,” a regular Pentax K-r featuring a dedicated boot-up and shutdown screen and a funky new colorful body! This model will be sold in a limited quantity with only 1000 pieces available and will come with Pentax’s DA 35mm F2.4 AL lens for a total of 89,800 Yen.

If you already own a K-R but want to give it a more personal touch with a “Camo” look, Pentax now has a set of five different camo grips for your K-r and will sell them next month for around 5,250 Yen.