SEOUL, KOREA – April 8, 2008 – Samsung Electronics Co. Ltd., a leading mobile phone and telecommunication equipment provider, today announced the launch of Samsung D780, the latest dual standby mobile.

With Dual Standby, users can carry just one mobile phone and operate it as two mobile phones using two SIM cards. Even while consumers are using a certain mobile number, they are still able to get a call from the other number. Seamless transition from one to the other number provides exactly same experience to bring two different mobile phones while just carrying one single mobile phone.

Samsung D780 is a prefect device for business and professional users, who are looking for efficiency both in their business and private life.

Samsung D780 is the successor of its widely renowned D880, Samsung’s first GSM dual standby mobile. While D880 is a luxurious slider form factor, D780 incorporates minimal and sophisticated bar type design with premium dark silver color and mirror silver color.

Similar to D880, the Samsung D780 also offers strong multimedia features such as 2-megapixel camera, 2.1” crystal clear QVGA TFT display and FM radio. Furthermore, it also equips long-lasting 1200 mAh battery and strong connectivity through Bluetooth® 2.0 and USB 2.0.

Samsung D780 will first be available in Russia from May and in Southeast Asia, Europe, and Middle East shortly afterwards.

Strengthening its leadership in GSM dual standby market, Samsung will offer more diverse dual standby mobiles during the remaining year.