Sony is utilizing its NFC (Near Field Communication) technology to develop the next generation in backing up and sharing data – “one touch backup”. Photos, videos can be backed-up, saved and shared in the cloud, or locally to its 1TB (terabyte) hard drive, all without going through a PC.

Data will be shared totally wirelessly by a simple wave of your smartphone, tablet, etc., making the whole process of saving, sharing and managing data much more efficient and less restricted.

The PCS Manager (Personal Contents Station) is due to be released on April 30, 2013 and Sony will begin taking reservations on April 1, 2013.