20 Million phones sold, 18 different models here you are the Raku-Raku Series from Docomo, a unique Phone made to be “simple” and help elderly to get around with Hi-tech in style while avoiding any cultural shock!

While the fundamental features of the Raku-Raku PHONE series have remained the same over the years—three one-touch command buttons; large, easy-to-read characters on displays; and large, easy-to-operate buttons—DOCOMO has added additional features to meet customer needs, such as Deco-mail™, which allows users to decorate mails with pictograms and pictures, and dust and water- proof designs. The latest model, the Raku-Raku PHONE Basic 3, adds a special button that, with a single push, connects users to a dedicated telephone support center. With such improvements, DOCOMO hopes to further increase the user-friendliness and functionality of this popular phone series.

To commemorate this milestone, DOCOMO will add a new color to the Raku-Raku PHONE 7 model series, “mint green.” It will be available in docomo shops in late August.